Masureel International
About us
Masureel is a 100% Belgian company that manufactures high-quality wallcoverings. All Masureel products revolve around creativity, quality and green innovation. Roots, Art and Nature are our core values, together they form the passion that drives Masureel.
Rooted in the heart of Flanders fields, Masureel holds a longstanding family history in flax growing. We deeply value our heritage and engage ourselves to bridge the gap between art and industry.
Every collection is completely made in-house, from design to production. Our products are underpinned by a rich archive of textile designs and an contemporary art collection. The persistent creative urge of our designers and the inexhaustible desire to develop the latest techniques in production, lead Masureel to continuously innovate and excel in colour, design and structure.
Being committed to the environment is an important value to us. We strive for minimal impact in our production facilities as well as for the materials we produce and we are always on the lookout for the latest innovative techniques to produce ecological, environment-friendly wallcoverings.
Guy Verstraete: “We want to create emotion with our products. When creating a collection, we play with colours, drawings and materials. . That combination of the various elements can evoke an emotion in you. We strive to bring emotion and quality with our wallcoverings. Quality of life.”
Products & services
Amani - Masureel
Amani is inspired by the art of weaving around the world. Stunning geometric motifs from Mexico, exquisite basket weavers’ handicrafts from Africa, traditional artisanal weaving techniques from India... Amani draws on a rich human heritage that spans generations and continents. The wallpapers in our Amani collection take you on a visual and tactile journey, traversing a variety of civilisations and their centuries-old techniques.
Rhapsody - Masureel
Step into a world where Bridgerton meets an Instagram influencer’s dream home, where the elegance of Regency-era soirées blends effortlessly with contemporary chic. Immerse yourself in an ambiance that seamlessly combines history and innovation, creating a luxurious retreat where every texture and pattern has a captivating story to tell. Picture lush velvets, intricate florals, and elegant wood panels. This luxurious style with a touch of drama and grandeur, once reserved only for castles, has been updated and reimagined for the modern apartment. Rhapsody captures the essence of an aristocratic aesthetic, featuring designs that echo the opulence and grandeur of stately homes, infused with a modern twist.
Romance
Amazone - Masureel
Poémas - Masureel
Traces
Traces , Echoes of Japan In everything we do, we leave traces. Subtle imprints of who we are, where we’ve been and what we value. Traces follows a path of gentle, thoughtful footsteps to Japan, a place where tradition, nature and minimalism exist in quiet harmony. Inspired by the elegance of Japanese calligraphy, the graceful steps of crane birds in untouched landscapes and the serenity of natural textures, this collection captures the essence of refined simplicity. Each design is a gentle echo of movement, a brushstroke, a ripple, a shadow, translated into tactile, textured wallcovering.
Serica
Serica is the place where opposites meet: the refined lustre of silk and the raw character of sisal. Two materials – one soft and refined, the other strong and humble – take you deep into the heart of India. In the east, where the sun bathes the land in crimson and gold, sisal is harvested by hands that move in harmony with the rhythm of the earth. In the north, among whispering mulberry groves, silkworms spin their delicate threads – shimmering like morning light on the Ganges.
Panoramics
Panoramics ART AT HOME Step into the world of Masureel Panoramics – a bold and imaginative collection of sweeping mural designs that captivate and inspire. Over time, we’ve curated a diverse range of panoramic artworks, each created to spark the imagination. With over 500 unique designs, we proudly present this comprehensive overview. Discover the full spectrum of Masureel’s panoramic creations, thoughtfully organised by texture and substrate – from eco-friendly nonwovens with rich linen effects and natural sisal, to smooth and refined finishes. This extensive collection highlights handmade artistry – where brushstrokes capture the rhythm of the artist’s hand. Whether you’re drawn to abstract compositions or nature scenes, vivid colours or subtle tones, playful touches or serene moods – there’s a perfect piece for every space. So take a stroll through this curated gallery. Explore, be inspired, and bring art at home.